Terms and Conditions

What this agreement covers

These Terms and Conditions (“Terms”) govern (a) your use of the piperocket.digital website and any sub-paths, and (b) any engagement between you and PipeRocket Digital (“PipeRocket”, “we”, “us”, “our”) for B2B SaaS marketing services. They sit alongside our Privacy Policy and Cookies Policy. If anything in those documents conflicts with these Terms, the Privacy Policy controls for data handling and these Terms control for everything else.

By using the website, requesting a proposal, or signing a statement of work with PipeRocket, you accept these Terms. If you do not accept them, do not use the site and do not enter into an engagement with us.

About PipeRocket Digital

PipeRocket Digital is operated by PipeRocket Inc., a company founded in 2020 with offices in New York and Bangalore. We provide B2B SaaS marketing services, including SaaS SEO, SaaS PPC, AEO/GEO, account-based marketing, programmatic SEO, content, and marketing operations. For the avoidance of doubt, references to “PipeRocket” in these Terms mean PipeRocket Inc. and its authorised personnel.

1. Use of the website

1.1 Permitted use

You may access and use the website to learn about our services, read published content, request a proposal, contact us, or apply to roles we have posted. Any other use, including scraping at volume, automated harvesting, reverse engineering, or attempting to compromise the security of the site, is not permitted.

1.2 Acceptable conduct

When you submit information through the site (for example, a contact form, a partnership application, a careers note, or a comment on published content) you agree that the content you submit is accurate, lawful, and your own to submit, and that it does not infringe any third-party right.

1.3 Account, if applicable

The website does not currently require an account. If we introduce account functionality in the future, additional account-specific terms will apply and will be presented at sign-up.

2. Engaging PipeRocket for services

2.1 How an engagement starts

An engagement begins only when both parties sign (a) a written statement of work (“SOW”) describing the services, deliverables, fees, and timeline, and (b) a master services agreement (“MSA”) or equivalent commercial agreement. Until both documents are signed, no engagement exists and PipeRocket has no obligation to begin work.

2.2 Scope

The scope of services is limited to what is named in the SOW. Work outside that scope, including new channels, additional pages, additional accounts, or expanded geographies, will be addressed in a written change order before PipeRocket begins the additional work.

2.3 Client responsibilities

You agree to provide the inputs PipeRocket needs to deliver the services. These typically include access to your website CMS, analytics, advertising accounts, CRM, brand assets, and a named point of contact who can review and approve work within the cadence agreed in the SOW. Delays caused by missing inputs are not PipeRocket’s responsibility and may extend timelines or trigger pause provisions in the SOW.

2.4 Third-party platforms

PipeRocket may use third-party platforms to deliver the services, including but not limited to Google Ads, LinkedIn Ads, Meta, Google Search Console, GA4, HubSpot, Salesforce, Ahrefs, Semrush, Clearbit, and AI-search monitoring tools. Your use of those platforms is subject to each platform’s own terms. PipeRocket does not control, and is not responsible for, platform downtime, policy changes, or account suspensions imposed by those platforms.

3. Fees and payment

3.1 Fees

Fees for each engagement are stated in the SOW. They may be structured as a fixed monthly retainer, a project fee, a performance fee, or a combination. Media spend on third-party advertising platforms is separate from PipeRocket fees and is paid directly by you to the platform unless the SOW states otherwise.

3.2 Invoicing and payment terms

Unless the SOW states otherwise, PipeRocket invoices monthly in advance for retainer engagements and on signature plus completion for project engagements. Payment terms are Net 15 from the invoice date. Late payments accrue interest at 1.5 percent per month or the maximum allowed by applicable law, whichever is lower.

3.3 Suspension for non-payment

If an invoice is more than 30 days past due, PipeRocket may, after written notice, suspend services and pause publishing or ad delivery until the balance is paid. Suspension does not relieve you of any payment obligation.

3.4 Taxes

Fees do not include any sales, use, value-added, or withholding taxes that may apply. You are responsible for taxes applicable to your jurisdiction. PipeRocket is responsible for taxes on its own income.

4. Term and termination

4.1 Term

The term of each engagement is stated in the SOW. Retainer engagements typically run for an initial three or six months and continue month-to-month after the initial term unless either party gives written notice.

4.2 Termination for convenience

Either party may terminate a month-to-month retainer with 30 days’ written notice. Fees for work performed up to the effective date of termination remain payable.

4.3 Termination for cause

Either party may terminate immediately for cause if the other party (a) materially breaches the agreement and fails to cure within 15 days of written notice, (b) becomes insolvent, files for bankruptcy, or assigns its assets for the benefit of creditors, or (c) engages in fraud, deception, or unlawful conduct related to the engagement.

4.4 Effect of termination

On termination PipeRocket will (a) stop further work, (b) deliver completed work product paid for in full, (c) hand over administrative access to client-owned platforms, and (d) return or destroy client confidential information except as required for legal or audit purposes. Provisions of these Terms that by their nature survive termination, including IP ownership, confidentiality, liability limits, and governing law, will survive.

5. Intellectual property

5.1 Pre-existing IP

Each party retains ownership of its pre-existing intellectual property. Nothing in these Terms transfers ownership of pre-existing IP except as expressly stated.

5.2 Work product

Subject to full payment of all fees, PipeRocket assigns to you the deliverables specifically created for you under the SOW, including written content, ad creative concepts, landing page copy, and reporting templates branded for your use (“Work Product”). The assignment takes effect on full payment. Until then, PipeRocket retains all rights.

5.3 PipeRocket tools and methodologies

PipeRocket retains all rights in its frameworks, checklists, internal tools, dashboards, prompt libraries, and methodology, including any improvements made during your engagement. You receive a non-exclusive, non-transferable licence to use these tools as integrated in your Work Product, but not a right to re-license, resell, or distribute them.

5.4 Marketing and case studies

Unless your SOW states otherwise, PipeRocket may reference your company name, logo, and aggregated, non-confidential outcomes in marketing materials, including case studies, the PipeRocket website, sales decks, and press releases. You may opt out of specific public mentions in writing.

5.5 Third-party materials

If a deliverable incorporates third-party materials (stock images, software libraries, font licences), those materials remain owned by their respective licensors and are subject to their licence terms.

6. Confidentiality

6.1 Confidential information

Each party may receive information from the other that is confidential, including business strategy, customer data, pricing, product roadmaps, and unreleased materials (“Confidential Information”). Each party agrees to protect the other’s Confidential Information using the same degree of care it uses for its own, and not to disclose it to any third party except (a) employees, contractors, and advisors who need to know and are bound by equivalent obligations, (b) as required by law, regulation, or court order, or (c) with the other party’s prior written consent.

6.2 Exclusions

Confidential Information does not include information that is (a) publicly available without breach of these Terms, (b) already lawfully known to the receiving party, (c) independently developed without reference to the disclosing party’s Confidential Information, or (d) rightfully received from a third party without confidentiality restrictions.

6.3 Duration

Confidentiality obligations survive termination for five years for general Confidential Information and indefinitely for trade secrets and personal data.

7. Data protection and privacy

PipeRocket processes personal data only as needed to deliver the services and in accordance with our Privacy Policy and applicable law, including GDPR and CCPA where they apply. If your engagement involves PipeRocket processing personal data on your behalf, a separate Data Processing Addendum (“DPA”) will be executed and attached to the MSA. The DPA controls over these Terms for matters specifically addressed in the DPA.

8. Performance and results

8.1 No guarantee of specific outcomes

Marketing outcomes depend on many variables outside our control, including search engine algorithms, ad-platform policy changes, your product, sales motion, pricing, competition, and category dynamics. PipeRocket does not guarantee specific keyword rankings, search engine traffic, paid-media CPL, MQL volume, conversion rates, pipeline values, or revenue. Any forecasts, benchmarks, or projections we share are estimates based on assumptions, not commitments.

8.2 What we do commit to

We do commit to (a) the deliverables and cadence stated in the SOW, (b) senior practitioner ownership of every engagement, (c) honest reporting of outcomes including outcomes that are below target, and (d) clear recommendations on what to change when outcomes are not on track.

8.3 Compliance with platform policies

You agree not to ask PipeRocket to take actions that violate the policies of advertising platforms, search engines, or other third parties used in the engagement. PipeRocket may refuse to take any action it reasonably believes would violate such policies or applicable law.

9. Disclaimers

The website and all PipeRocket services are provided “as is” and “as available”. To the maximum extent permitted by law, PipeRocket disclaims all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, non-infringement, and uninterrupted operation. PipeRocket does not warrant that the site will be free of errors, vulnerabilities, or downtime.

10. Limitation of liability

To the maximum extent permitted by law, neither party will be liable to the other for any indirect, incidental, consequential, special, exemplary, or punitive damages, including lost profits, lost revenue, lost goodwill, or lost data, arising out of or related to the engagement, even if advised of the possibility of such damages. Each party’s total aggregate liability under each engagement is limited to the fees actually paid by you to PipeRocket in the twelve months immediately preceding the event giving rise to the claim. These limits do not apply to (a) fraud or wilful misconduct, (b) breach of confidentiality, (c) infringement of the other party’s intellectual property, or (d) liability that cannot be limited under applicable law.

11. Indemnification

11.1 By PipeRocket

PipeRocket will indemnify, defend, and hold you harmless from third-party claims that PipeRocket’s Work Product, used in accordance with the SOW, infringes a third party’s intellectual property right, subject to the liability limits in Section 10.

11.2 By client

You will indemnify, defend, and hold PipeRocket harmless from third-party claims arising from (a) materials you provide to PipeRocket, (b) your product, services, or marketing claims, (c) your breach of these Terms or the SOW, or (d) your use of the Work Product outside the scope contemplated in the SOW.

11.3 Procedure

The indemnifying party will control the defence and settlement of any claim, except that no settlement that imposes a non-monetary obligation on the indemnified party will be made without that party’s written consent.

12. Force majeure

Neither party is liable for any failure or delay in performance caused by events outside its reasonable control, including natural disasters, acts of war or terrorism, pandemics, large-scale internet or platform outages, government action, or labour disputes. The affected party will notify the other promptly and use reasonable efforts to resume performance.

13. Independent contractor

PipeRocket is an independent contractor. Nothing in these Terms creates a partnership, joint venture, agency, or employment relationship. Neither party may bind the other to any obligation without express written authority.

14. Non-solicitation

During the engagement and for twelve months after termination, neither party will solicit for employment any employee or contractor of the other party who has been substantively involved in the engagement, except in response to a general public job posting not specifically directed at that individual.

15. Governing law and dispute resolution

15.1 Governing law

These Terms and any engagement are governed by the laws of the State of New York, United States, without regard to its conflict-of-laws principles.

15.2 Venue

Any action or proceeding arising out of these Terms will be brought exclusively in the state or federal courts located in New York County, New York, and the parties consent to the personal jurisdiction of those courts.

15.3 Pre-litigation discussion

Before either party files a lawsuit relating to the engagement, the parties agree to attempt to resolve the dispute in good faith through senior-leader discussions for at least 30 days. This requirement does not apply to claims for injunctive relief or claims involving intellectual property infringement.

16. General

16.1 Entire agreement

These Terms, together with the SOW, MSA, and any DPA, constitute the entire agreement between you and PipeRocket on the subject matter and supersede all prior agreements, proposals, and communications on the same subject.

16.2 Order of precedence

If there is a conflict between documents, the order of precedence is (1) the SOW, (2) the MSA, (3) the DPA, (4) these Terms, (5) the Privacy Policy and Cookies Policy.

16.3 Assignment

You may not assign these Terms or any engagement without PipeRocket’s written consent, except to an affiliate or to a successor in a merger, acquisition, or sale of substantially all assets. PipeRocket may assign these Terms to an affiliate or successor without consent. Any other assignment is void.

16.4 Notices

All formal notices under these Terms must be in writing and delivered by email to the notice contact listed in the MSA, with a copy to editorial@piperocket.digital for PipeRocket. Notices are effective on the next business day after delivery.

16.5 Severability

If any provision of these Terms is found unenforceable, the remaining provisions remain in full force, and the unenforceable provision will be reformed to the minimum extent necessary to make it enforceable.

16.6 No waiver

Failure to enforce a right under these Terms is not a waiver of that right or any other right.

16.7 Changes to these Terms

We may update these Terms from time to time. The “Last updated” date below reflects the most recent revision. Material changes to terms governing existing engagements will be communicated in writing to the named client contact and will take effect only after written acceptance or after 30 days’ notice, whichever the change calls for. Continued use of the website after a Terms update constitutes acceptance of the updated Terms for website use.

Last updated: May 26, 2026

Contact

Questions about these Terms can go to:

PipeRocket Digital, Legal
editorial@piperocket.digital

For everything outside legal matters, use our contact page.